Category Archives: Strategic Planning
Blogging Basics Class – Why blog? Because you want to be found and you’ve got something to say.
I love blogging. I wish I had time to do it more…and I will make time in the future. Just a crazy conference week with going to the Big Ten Plus Marketing Director conference in Chicago and then off to … Continue reading
Posted in AgencyND, Strategic Planning
6 Comments
Why the “best kept secret” is a myth? It’s not your website’s fault.
I dislike when people tell me they are the “best kept secret”. You are not. Unless you want to be. If you say you are the best kept secret, it’s because you don’t know how to tell anyone about what … Continue reading
Posted in AgencyND, Strategic Planning
Tagged content, search engines, SEO, Strategic Planning
5 Comments
Am I addicted to my mobile phone?
I’ve been thinking a lot about mobile recently. Maybe it was the redesign of nd.edu. Maybe it was recent 2012 Notre Dame Mobile Summit. But I think it’s more of the fact that I can’t be anywhere without my cell. … Continue reading
Posted in AgencyND, Online Marketing, Strategic Planning
Tagged cell phone, iphone, mobile, phone
5 Comments
Introducing the new ND.edu
“ND.edu doesn’t look Notre Dame enough,” said Lou Nanni, executive vice president of University Relations and my new boss. My group, University Communications, had recently been merged with University Relations after our vice president and associate vice president of Marketing … Continue reading
Posted in AgencyND, Online Marketing, Strategic Planning
Tagged donschindler, nd.edu, notre dame
11 Comments
What’s the right web content management system (CMS) for you?
This is a tough question for most communicators. Sometimes it’s because they are unfamiliar with the technical aspects of a CMS. Sometimes it’s because there are too many choices out there. At ND, we have tons of different CMSes and … Continue reading
Posted in AgencyND, Online Marketing, Strategic Planning
Tagged blog, cms, conductor, donschindler, web content management system
8 Comments
I should have ended up on Ridiculousness after my most recent presentation.
Do you guys love Ridiculousness? I do. I love watching people bite it when they should have known better than to try it. But then it happened to me. In a presentation. Yeah, I bit it. Big time. I did … Continue reading
Posted in AgencyND, Online Marketing, Social Media, Strategic Planning
Tagged centers, digital, institutes, marketing, online
3 Comments
What am I most excited about in the new year? We are not alone anymore.
So I’m a couple months into my second year here at Notre Dame. Let me tell you it’s been great. There have been challenges and a lot of you have the same challenges I do (resources and time) but I’ve … Continue reading
Posted in AgencyND, Online Marketing, Social Media, Strategic Planning
Tagged AgencyND, facebook, marketing, Online Marketing, Social Media
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Need a Simple Communications Plan, Simple Creative Brief and Simple Audience Chart?
Need a Simple Communications Plan for your Marketing Campaign? How about a Simple Creative Brief to go with it? Maybe even a Simple Audience Chart to figure out what you are going to say via your simple tactic. I used … Continue reading
Posted in AgencyND, Online Marketing, Strategic Planning
Tagged audience chart, communications plan, creative brief, marketing
6 Comments
Seven Things You Need To Know About Building A Website
First and foremost, you should have a good reason to build a website. Most people do have good reasons but they don’t write them down. Take the time to write down why you are building this web property. Objectives You … Continue reading
Posted in Online Marketing, Strategic Planning
Tagged AgencyND, build, strategic, website
3 Comments
Web Writers Needed – All The Time, Every Time
Every project, every time, it always comes down to the content. It’s very weird to me that no one questions the content in a print project – it’s required. The content helps drive the design and needs to be finalized … Continue reading
Posted in AgencyND, Strategic Planning
Tagged content, planning, web write, writers, writing
5 Comments
